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Customer Personas

Product Personas are a technique for capturing insights from your users that help you to identify and understand the different types of customers that will be using your product. The persona is a...

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Design Thinking

What is Design Thinking? Design thinking is a high-level framework that has become popular recently for people to apply design principles to solving other types of problems. The principal concept is...

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Circles Method

What is the Circles Method? Created by Lewis C. Lin, the CIRCLES method is a framework that aims at helping product managers to provide well-thought-out responses to product design questions. It...

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Product Architecture

What is Product Architecture? Product architecture relates to how a system’s or product’s function is organized into physical parts or components. It is the chunking or organization of functional...

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The User Is Drunk

What is The User Is Drunk? The ” User is Drunk” concept in Product design stresses the need to make things as simple as possible when designing products or websites. It underscores the importance of...

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User Experience

What is User Experience (UX)? User experience (UX) describes the quality of interaction that a user has with a system and their resulting perceptions. It is how useful and usable the system is, and...

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Use Case

What is a Use Case? A use case is a description of a scenario in which a user will engage with a product or system. It serves as the basis for analysis how the system The post Use Case appeared first...

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Wireframes

What is a Wireframe? A wireframe is generally a low-fidelity representation of the major features and function of a web page or app screen. The idea is to start with a ‘blue print’ to ensure The post...

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Product Manager vs Product Designer

Product Manager vs Product Designer A good product should provide an excellent user experience which requires close collaboration between product management and design. A product designer should work...

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Design Principles Product Managers

Design Principles Product Managers The quality of experience that users get while using a product depends greatly on the level of thought that goes into the design. And User Experience determines to a...

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When To Do a Design Sprint

When To Do a Design Sprint? Introduced by Jake Knapp while at Google Ventures, Design Sprint is a five-day process that is employed by startups and businesses to solve complex problems and validate...

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